All you have to do is google “CEOs and blogging” and you’ll know exactly what I’m talking about: more corporate and executive blogs than you can count. As a marketer, chances are you have your hands into some aspect of your businesses blog (s) or your executive team’s approach to blogging. Also likely is that sometime in the recent past or near future you have or will receive the call to ignite a better blogging campaign for your C-level executives. Read full article »

When people hear the word support, it often drums up images of overcrowded call centers in a faraway land staffed by the lowest bidder and a digitized voice that tells you how important your call is to them. So important, in fact, that it will be answered in the order received. Read full article »

Lately we've heard from a growing number of enterprises looking to build community sites. These companies are asking:

• Can I build a community site with Drupal?
• How does Drupal compare to other options?
• What modules should I use?
• Are there examples of Drupal being used like this?

If you ask a Drupalist, they will say "Of course, Drupal can do it", and will point to http://groups.drupal.org as proof. But if you're a VP of Marketing or someone working to build a community, that site doesn't make it obvious how you can build community sites for Read full article »

I spent most of the day yesterday reading and participating in Drupal.org threads, blog posts, press articles, forum threads, Twitter feeds, and IRC transcripts of full of conversation about our new product and service offerings.  Here are a few of my favorites:

Press Articles Read full article »

Dion Hinchcliffe over at ZDNet has named Drupal as one of the top ten leading platforms for creating online communities, one small notch behind Joomla.

The first part of Dion's post explains the current state of online community building practices and technology. Dion does a lot of consulting with top companies seeking to build communities around their products and services, and his insights are on target.

Although I would have put Drupal in the #1 spot, I really like Dion's brief description of Drupal: Read full article »

This morning I went into the kitchen at work and found a case of imported beer on the table. It's not an uncommon sight at Acquia on a Friday - as we normally have a little relaxation time as a team before the weekend begins. Read full article »

At the Web 2.0 Expo in San Francisco last week I attended the session "Community Building: Good, Bad, and Ugly." More than anything else, it reminded me of the "Building Community" session hosted by Laura Scott of pingVision that I attended a year ago at the OSCMS 2007 conference in Sunnyvale last April. I went to Laura's session with no expectations (there was nothing else in that time slot I wanted to attend) and was really pleased to find the discussion relevant with tangible, actionable ideas I understood and could use. I've been meaning to post my notes from that session for a year and now I'm finally motived. So, here they are! Read full article »