John Celona

John is an executive leader in building and managing Digital and eCommerce operations. He has a track record of building successful eCommerce organizations on both a global scale and from the startup stage. John develops and implements strategies for digital engagement that grow business. 

John is currently Vice President of Digital Innovation and eCommerce at Peoni Health, an emerging online health plan provider for small businesses. Prior to that, he built Birdirx.com, an online digital pharmacy. John has managed digital technology innovation for Caesars Entertainment, and global digital marketing for the Las Vegas Sands Corporation. John also built and managed the customer online experience for eHealthinsiurance.com, the nation's leading online platform for health insurance.