Acquia DAM vs Adobe
Choosing the right digital asset management (DAM) system sets the foundation for your content operations. This page compares two top-rated platforms – Acquia DAM and Adobe.
Acquia DAM
Acquia DAM is a flexible DAM platform that enables brands to manage and distribute assets across teams, tools, and channels. A highly configurable metadata schema provides powerful, business-specific search and workflow capabilities. Acquia DAM is available standalone or as part of Acquia’s digital experience platform (DXP).
Acquia DAM is ranked #1 on G2 for enterprise digital asset management and named a Leader in The Forrester Wave™: Digital Asset Management For Customer Experience, Q1 2022 report.
Adobe Assets
Adobe Assets is the DAM system in Adobe Experience Manager (AEM). It offers robust customization but with a high total cost of ownership and steep learning curve. Although Assets can be bought separately, you’ll need additional Adobe products to set up a proper brand portal or see content analytics.
Adobe is listed in the Contender quadrant with the lowest user satisfaction on G2 for enterprise digital asset management. Adobe is named a Leader in The Forrester Wave™: Digital Asset Management For Customer Experience, Q1 2022 report.
|
Head to Head
|
Acquia DAM
|
Adobe
|
|---|---|---|
| Pricing | ||
|
Users |
Up to 50 users are included in the Workgroup plan, otherwise plans allow for unlimited users. No restrictions on user permissions – assign as you need. |
Quote based. |
|
Portals |
Unlimited Portals. Standard Portals are included in all plans. Brand and Video Portal types are add-ons. Channel Portals included with Entries add-on. |
Requires Adobe Sites and Enterprise plan. |
|
Collections |
Unlimited collections to collaborate with your teams. |
Unlimited collections to collaborate with your teams. |
|
Custom metadata fields |
Unlimited and included with all plans. |
Included with all plans. |
|
API |
API included with all plans. Unlimited API integrations and API calls for all plans excluding Workgroup. |
Requires Enterprise plan. |
|
Analytics |
Included in all plans. |
Requires Adobe Analytics. |
|
Data transfer via CDN |
Unlimited. |
Enterprise plan. |
| Capabilities | ||
|
Manage assets throughout their lifecycle |
Acquia DAM supports every step of the asset lifecycle, from creation, to management, to delivery, to optimization. |
Adobe supports every step of the asset lifecycle, from creation, to management, to delivery, to optimization. |
|
Share multiple assets in a branded portal |
No coding required so marketers can create in minutes. Click create portal, select portal type, and add assets. |
Configure using Adobe Developer Console, tokens, selecting a security certificate, downloading and uploading a key, and a plethora of other steps – all before you even start selecting what assets. |
|
Automate tasks through AI and machine learning |
Acquia DAM uses Clarifai, a leading Computer Vision Platform. It supports auto-tagging, industry specific models, trainable artificial intelligence (AI), and visually similar search. |
Adobe uses their own Sensei AI technology with features like Smart Tagging and Smart Crop. |
|
Get insights on asset performance |
Included with all subscriptions. |
Available with purchase of Adobe Analytics license and proper configuration. |
|
Manage and deliver dynamic media |
Included with unlimited data transfer via CDN. Features include changing dimensions, cropping, image size, and format to optimize performance. |
Included with Enterprise plan. Features include changing dimensions, cropping, image size, and format to optimize performance. |
|
Connect with the Adobe Creative Cloud |
CI HUB connector allows creatives to search, add, and sync DAM assets within Creative Cloud. |
Adobe Asset Link connection with Creative Cloud allows creatives to search, add, and sync DAM assets within Creative Cloud. |
|
Orchestrate marketing campaigns |
Workfront, Asana, Wrike, and other integrations allow you to track and orchestrate assets across projects and campaigns from intake to delivery. |
Workfront integration allows you to track and orchestrate assets across projects and campaigns from intake to delivery. |
|
Acquia DAM
|
Adobe
|
|---|---|
| Pricing | |
|
Users |
Up to 50 users are included in the Workgroup plan, otherwise plans allow for unlimited users. No restrictions on user permissions – assign as you need. |
Quote based. |
|
Portals |
Unlimited Portals. Standard Portals are included in all plans. Brand and Video Portal types are add-ons. Channel Portals included with Entries add-on. |
Requires Adobe Sites and Enterprise plan. |
|
Collections |
Unlimited collections to collaborate with your teams. |
Unlimited collections to collaborate with your teams. |
|
Custom metadata fields |
Unlimited and included with all plans. |
Included with all plans. |
|
API |
API included with all plans. Unlimited API integrations and API calls for all plans excluding Workgroup. |
Requires Enterprise plan. |
|
Analytics |
Included in all plans. |
Requires Adobe Analytics. |
|
Data transfer via CDN |
Unlimited. |
Enterprise plan. |
| Capabilities | |
|
Manage assets throughout their lifecycle |
Acquia DAM supports every step of the asset lifecycle, from creation, to management, to delivery, to optimization. |
Adobe supports every step of the asset lifecycle, from creation, to management, to delivery, to optimization. |
|
Share multiple assets in a branded portal |
No coding required so marketers can create in minutes. Click create portal, select portal type, and add assets. |
Configure using Adobe Developer Console, tokens, selecting a security certificate, downloading and uploading a key, and a plethora of other steps – all before you even start selecting what assets. |
|
Automate tasks through AI and machine learning |
Acquia DAM uses Clarifai, a leading Computer Vision Platform. It supports auto-tagging, industry specific models, trainable artificial intelligence (AI), and visually similar search. |
Adobe uses their own Sensei AI technology with features like Smart Tagging and Smart Crop. |
|
Get insights on asset performance |
Included with all subscriptions. |
Available with purchase of Adobe Analytics license and proper configuration. |
|
Manage and deliver dynamic media |
Included with unlimited data transfer via CDN. Features include changing dimensions, cropping, image size, and format to optimize performance. |
Included with Enterprise plan. Features include changing dimensions, cropping, image size, and format to optimize performance. |
|
Connect with the Adobe Creative Cloud |
CI HUB connector allows creatives to search, add, and sync DAM assets within Creative Cloud. |
Adobe Asset Link connection with Creative Cloud allows creatives to search, add, and sync DAM assets within Creative Cloud. |
|
Orchestrate marketing campaigns |
Workfront, Asana, Wrike, and other integrations allow you to track and orchestrate assets across projects and campaigns from intake to delivery. |
Workfront integration allows you to track and orchestrate assets across projects and campaigns from intake to delivery. |
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