Create Richer Experiences Faster With DAM as Part of Your DXP

The right content is at the core of meaningful, productive digital experiences. Making the right content requires a lot of time and resources to meet customer demand for relevant, accurate, and compelling content.

With both the volume and the velocity of content production on the rise, marketing teams are challenged by disconnected content planning, creation, and delivery systems and processes. The imperative is for organizations to build a more streamlined content supply chain – one that erases inefficiencies, silos, and redundant processes to speed operations and maximize the ROI of digital assets.

This webinar explores how pairing a digital asset management (DAM) system with a digital experience platform (DXP) provides the foundation of an optimized content supply chain, enabling marketers to plan, produce, and deliver campaigns more effectively.