DAM Good Cleanup: Audit Like a Pro, Optimize Like a Boss
What's Covered?
- Making a plan for auditing your DAM
- How to use your site audit findings to identify areas for optimization
- Tips and tricks for implementing changes with minimal disruption
- Real world stories, including Deutsch Family Wine & Spirits and others
- Best practices and considerations as your DAM grows and evolves with your organization
At its best, digital asset management systems can drive efficient content operations and brand coherence. But, there are plenty of reasons why a DAM solution might fall short of its promise. It can be especially difficult to know what changes to make if you’ve inherited DAM admin responsibilities with little context on operational structure, content, and users. On top of that, there’s no stopping the flow of new assets as the show must go on.
Join Caroline Gardner, Senior Manager, Professional Services, Rachel Kohl, Lead Implementation Consultant, and Nate Holmes, Senior Manager, Product Marketing to learn a proven approach to audit your DAM system and identify optimizations to support your organization’s goals. Plus, special guest Kristen Goode will share her approach and lessons learned from a DAM optimization project at Deutsch Family Wine & Spirits.
Featured Speakers
