Make Mum Proud: Set The Standard for How to Treat Your Customers
Exceptional customer experience is vital for a brand to stand out. Jeanne Bliss, best-selling author and customer experience expert, who has been helping companies transform for more than 35 years, will explain how simply asking “Would you do that to your mother?” can become a company’s #MakeMomProud playbook for customer experience.
Jeanne will show you how to move from “gotcha” to “we’ve got your back” moments by rethinking business practices, and by enabling employees to fix the frustrations that make customers feel like they’re sinking.
In this webinar, you will learn:
- How companies can align their organisations, leadership, people, and values around customer experience.
- How new technologies like analytics, AI, and robotics are helping agents take customer experience to the next level.
- Which skills and tools contact centre agents need to make every experience matter.
This content is based on Jeanne’s newest international best-selling book, “Would You Do That To Your Mother? The ‘Make Mom Proud’ Standard for How to Treat Your Customers.”
Watch today to learn more about her philosophy in this content-packed live webinar.
About Jeanne Bliss
Jeanne Bliss is not an observer of how businesses grow through customer focus and experience – she is a practitioner first: pioneering practices for 25 years. As the first chief customer officer for each of these companies, Jeanne reported to the CEOs of Lands' End, Microsoft, Allstate, Mazda, and Coldwell Banker corporations. Here is where she initially learned the skills to transform a company to earn the right to growth – by improving customers' lives. And in doing so, has become one of the chief architects of the customer experience movement.