Personalization for Drupal
Built for Drupal
Drupal integration results in richer data collection and simpler content creation for personalization.
Multilingual Personalization
Build content once and automatically personalize in the right language, no matter where your visitors are.
Target and Test
Real-time, adaptive targeting refines segments while A/B testing keeps audiences engaged with content that resonates.
Anonymous Targeting
Personalize by browser conditions, location, or third-party variables.
Scheduling Management
Deploy and align personalization to campaigns and programs like promotions, sales, and events.
No-Code Personalization
Drag-and-drop functionality enables anyone to visually build, preview, and launch personalization on any site.
Architecture
Cloud Based Application
Search for and categorize data about each visitor based on customizable criteria — doesn’t require complete replatforming on legacy infrastructure.
Data Warehouse
Integrate data from other systems into Personalization profiles by using a dedicated connection to Amazon Redshift.
Personalization APIs/Connectors
Connect to other systems that contain user and sales information. Currently, Personalization officially supports the Marketo connector.
CDP Connectivity
Real-time Analytics
A single place to view key metrics, personalization campaigns, web segments, popular web content, and more.
Machine Learning
Automatically recommend content based on what a user is currently viewing or has viewed in the past.
Open Data Connections
Integrate with internal or external CDPs, data warehouses, and CRMs to power holistic digital experiences.
Powered by Acquia CDP
Integrate with Acquia CDP and real-time customer profiles allow you to deliver relevant content for every individual.