Personalized Recommendations

MACHINE LEARNING RECOMMENDATIONS

Make messages, discounts, and offers more relevant with 1:1 recommendations

AI For Marketers

Kitchen appliances

Next Best Product

Instead of relying solely on past purchase history, machine learning analyzes your data and identifies patterns to predict what customers are likely to buy in the future. 

NEXT BEST CHANNEL

Accurately identify customer channel preference to balance out the customer's stated preferences against actual observed behavior. 

predictive marketing examples
personalized email marketing automation

SEND TIME OPTIMIZATION

Use machine learning to determine the best time of day to send emails to particular customers. Target email to clusters of customers who exhibit similar response behaviors.

Marketing Cloud Tech Feature (DE)
More about Acquia Customer Data Platform

Unlock and unify your data to generate rich insights that drive engagement. Drive stronger ROI through smarter marketing and cultivating authentic experiences.

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MAchine Learning Predictions

Take the guesswork out of building a customer journey by leveraging our Machine Learning’s predictive analytics based on an individual’s likelihood to buy or to pay full price, among others characteristics.

More on Machine Learning

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Features that Work
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