Event Highlights | Engage New York 2023
Build a Global Multi-Brand DXP
Building and managing digital experiences across a global enterprise that consists of multiple brands doesn't have to be an anxiety inducing juggling show. Culligan sought to unify 35 brands across 90 countries with a digital experience platform (DXP). The idea was to have a consistent place that centralized technical capabilites and powered consistent brand experiences. From B2B and B2C, watch to learn how Acquia DXP helped Culligan compose unique digital experiences from a controlled environment.
Speakers
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Luiz Cieslak
SVP, Digital Solutions
CI&T
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Tony Bender
SVP and CIO
Culligan International Company