Analytics & Insights

Interactive reports reveal when, where, how, and who is using your assets. Use Acquia DAM Insights to cut costs and steer your content investments.

stylized graphic showing various product UI for views, breakdown of asset downloads, and status
Image
The Mariners’ Museum and Park Logo
Image
pink quotation mark

Having these analytics helps us when we are looking for grants and we’re looking for donors — we can show the impact of our work


Marc Marsocci, Director of Digital Services 

The Mariners’ Museum and Park 

See the Customer Story

Gain Visibility Into Asset Performance

Image
Product UI showing embed views by referrer domain

Content Impact and ROI

Gain insights into content usage patterns to guide content strategy without overspending. See asset views, downloads, searches, uploads, plays, intended use, and more. Actions:

  • Identify content gaps by pairing user search data and results
  • Calculate content creation savings by tracking reuse and repurposing across regions and channels
  • Stop investing in content with low usage
Image
product ui showing a breakdown by country in pie graph form

Tracking and Lifecycle Management

See where your assets are being viewed geographically and on which website domains. Filter data by city, country, file type, embed link creator, and more. Actions:

  • See where content is activated and replace embedded or linked files before archiving
  • Inform localization and translation using geographic data
  • Track down outdated or non-compliant content
Image
product UI showing a number of views and shares

System Utilization and Optimization

Get instant snapshots of your DAM site’s

performance. Track logins, searches, shares, uploads, and more. Actions:

  • Encourage and monitor user adoption
  • Report on asset utilization
  • Identify key asset contributors
     

How to Measure your DAM ROI

Capabilities

list icon

Custom Reports

Build custom reports with just a few clicks. Use granular filters and groupings for deeper insights.

Web Data Icon

Visualize Your Data

Turn your asset and system data into compelling stories.

illustration of an image

Asset Insights

See asset activity and engagement.

computer status icon

Sitewide Insights

Build reports on asset and user activity like searches, shares, embeds, downloads, and more.

scale icon

Share

Export your data to a CSV file for further analysis or download a PNG image of your chart to include it in  presentations.

share icon

Connect

Use the Insights API to connect asset-level data to business intelligence (BI) tools or databases.

Test Your Designs
Conduct A/B, multivariate, and split testing on elements of your digital interfaces and roll out winning iterations.

 

Calculator Your DAM ROI

What’s the cost of your current approach to creating and managing digital assets? Enter your numbers and see.

Calculate Your DAM ROI